Assembly Line en Henry Ford, In Reverse <p>How Henry Ford developed mass-production is a fascinating story. It's also one that I've had backwards all my life: I believed that Ford was able to reduce car prices for a mass market because of his genius in perfecting mass-production assembly lines.</p><p>Actually, the opposite is true. Ford's low prices forced development of mass-production to meet the demand. Hear what Ford, himself, said about it:</p> Wed, 11 Sep 2013 12:30:00 +0000 John Malmo 36584 at Henry Ford, In Reverse