It's All About Easy, Easier, Easiest

John Malmo — Wed, 30 Jan 2013 13:52:11 +0000

Among all the other benefits of the Internet is how the Internet re-affirms principles we should already know.

For instance, one of my favorites is that people do more business with people who make it easy to do business with them. It’s not just that the Internet is there and is omni-present. It’s that the Internet is crowded with E-tailers who make it easier to do business with them than with most RE-tailers.

Timing May Determine Brilliance

John Malmo — Wed, 18 Apr 2012 13:47:47 +0000

If Wall Street had a big scoreboard showing the individual performance of corporate CEOs, you’d probably find that about eighty percent of them fell pretty much in the middle.

Amazon

It's All About Easy, Easier, Easiest

Timing May Determine Brilliance