02-25-2009: Writers Make it Tough to be a Reader, by John Malmo
Memphis, TN – Writers who use phrases like "member-centric," "evidence based," or other roadblocks only make their message harder for readers to understand. More and more, companies are using roadblocks instead of clear and concise writing for advertising purposes. If you write using advertising language that readers cannot understand, then how can a reader know what you are actually talking about?
Memphis, TN – StoryCorps is a national oral history project based on the idea that ordinary people tell the most extraordinary stories of our time. Here, Fred Davis tells his friend Timothy Russell about his run for Memphis City Council.
Memphis, TN – The mortgage crisis is wreaking havoc in some Memphis neighborhoods. Candice Ludlow reports on how one neighborhood is taking charge.
Lynda Whalen is a middle-aged woman with a shock of red hair. She spends her days fighting to save her neighborhood, armed with her Jeep, clipboard and pencil. "Right now we're in phase 1 of Burlington, and we are on Doncaster. This is one of my problem streets," says Whalen.