Business Business news Younger by Tonight: Just $99! By John Malmo & Justin Willingham • Mar 28, 2012 Amy Walters / Fotolia.com I’m always fascinated by the different ways people earn their living and what people can be sold. Customers are Easier to Keep than Get By John Malmo • Feb 22, 2012 One of the hardest jobs consultants have is convincing companies to spend to keep existing customers, instead of putting everything into chasing new customers. Decisiveness is Critical when Times are Tough By John Malmo • Nov 2, 2011 Khlda Rhmn / fotolia.com It’s too simple to say some business executives perform better than others. Way too many factors determine a company’s success or failure than just the actions of the CEO. Especially companies that have been around for a long time.