Commentary

Commentary
11:00 am
Wed August 1, 2012

Ready, Aim, Shoot!

John Malmo

It is perplexing to see executives and business writers continue to confuse objectives with strategies. And strategies with execution. 

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Commentary
9:45 am
Wed July 25, 2012

"Virtual" Opportunities Aplenty

Paul McGuire fotolia.com

There appears to be no end to the business opportunities that have been created by the Internet. 

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Commentary
7:40 am
Wed July 4, 2012

Does Education Really Need the Dough?

Marketing is my beat. Not education.

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Commentary
4:57 pm
Wed June 20, 2012

Real Marketing at Roof-Top Level

Arpad Nagy-Bagoly fotolia.com

The meaning of marketing is so screwed-up today that I jump for joy when I hear of a case of real marketing.

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Commentary
7:30 am
Wed June 13, 2012

Over Sixty Years to Muzzle the Screamers

The good ole days of television.
Jim Mills fotolia.com

I was a year old in 1934 when the Federal Communications Commission was created.

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