Domain Names

Commentary
7:38 am
Wed March 13, 2013

The Name's The Game On The Internet

Marketing Consultant John Malmo

The effects of the Internet continue to astound me. As simple an asset as a killer web site name – and knowing what to do with it - can turn a nothing business into eight-figures in no time.

Serial entrepreneur Jesse Stein bought the name SportsMemorabilia-dot-com in 2006 for twelve-thousand-five-hundred dollars. At the time, the site was doing business of a few hundred dollars a month.

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