The price for a product has no floor or ceiling. Use pricing to enhance the value of the product, but don't make it so unaffordable that no one can...
Latest from WKNO
In this week's Capitol Hill Conversation, we look at some of the laws passed in the General Assembly this year, and the winners and losers in the...
A new exhibit at the Cotton Museum explores female beauty in a city where cotton was once king. So what was the picture of beauty? Well, it depends...
The historic Tennessee Brewery may not be around much longer. But before the building has a date with the wrecking ball, one group wants you to...
If a slogan is not interruptive, it's likely not to grab the attention of the intended audience. An ad that people relate to is also more useful...
Latest from NPR
- Kerry Says Window For Russia To Change Course In Ukraine Is Closing Secretary of State John Kerry delivered a strongly worded warning to Russia on...
- Why The U.S. Is Worried About A Deadly Middle Eastern Virus The latest medical acronym to fear is MERS: Middle East Respiratory Syndrome....
- Life Outside The Fast Lane: Startups Wary Of Web Traffic Plan The chairman of the Federal Communications Commission is offering up some new...
- On The Ballot In Georgia This Year: JFK Voting for this year's midterm elections is already underway in some states...
- Radioactive Leak At U.S. Waste Dump Was Preventable, Report Says A February accident at a nuclear waste dump that resulted in the contamination...